(Assistant) Sales Manager (HORECA) - MNC Liquor Company

Hong Kong fmcg-fast-moving-consumer-goods
  • Responsible for achieving sales targets, distribution target and merchandising/visibility objectives in the designated channel.
  • Work with Business Development Manager to recommend annual sales and promotion plans for prestidge on trade channel.
  • Work with Marketing Department to implement promotion activities and provide constructive feedback on promotion effectiveness and make recommendations where necessary.
  • Analyse market intelligence and report on competitors' activities.
  • Maximize product display and brand visibility in all signature outlets.
  • Account management and client servicing, develop and maintain good rapport with key customers in order to improve sales.
  • Carry out sales administrative role, prepare sales orders, promotion approval, product pricing form, credit application form for the respective customers to the required standard.
  • Carefully control and manage product pricing and the provision of free goods.
  • Actively seek new business opportunities to increase profits and channel penetration of products.
  • Review closely with staff on their customers' credit status, alert underlying credit risks and possible resolutions as appropriate.
  • Ensure payment collection is in line with channel and company objectives.