Digital Marketing Manager

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Malaysia fmcg-fast-moving-consumer-goods

To curate and create relevant content using engaging and promotional strategies to while analyzing metrics to improve direction

Utilizing and finding best practices for the company's digital marketing direction

Maintaining a top notch standard for social media content, while maintaining credibility and enhancing the company's reputation

Provide quick and effective solutions while identifying risks and openings for user generated content

Stay up to date with the latest Digital Marketing trends

Using apps like Facebook Business Manager, Google Analytics, and Adwords to aid in development and optimization of Digital Marketing campaigns

Produce detailed reports and analytics regarding campaign performance

Analysis and evaluation of campaign performance against forecasted data

Conduct complete analysis of we and app analytics from different sources to create engaging Digital Marketing strategies and brand loyalty

To be the go to resource for know-hows of the product such as training and demonstration guides to elevate consumer experience

Organize events to enrich the brand experience to consumers

Employ budgeting and cost management techniques while improving conversions to achieve KPI's