Marketing Manager - FMCG Principal

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Hong Kong fmcg-fast-moving-consumer-goods
  • Development and implementation of the Brand strategy for new and existing products
  • Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
  • Guiding the day to day activities of the marketing team
  • Work closely with product management team to define marketing materials and programs
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Developing and delivering marketing and communications strategies for the organisation
  • Generate report for competitor analysis and consumer trends